Lexington Chamber Seeking Content Strategist

The Lexington Chamber and Visitors Center (LCVC) has served the Lexington community for more than 60 years. We are seeking a motivated, energetic and creative individual for a content strategist position.

Lexington County is one of the fastest growing counties in the state and a booming place to do business. With new restaurants and retail moving into the area, Lexington is a vibrant community.

The Chamber serves more than 675 shareholder businesses and serves as the official visitors center for the Town of Lexington.

The Chamber provides meaningful programs and events to foster business relationships with other professionals. Our work with public policy officials is critical in providing a pro-business climate for businesses to thrive, grow and prosper. The Chamber hosts more than 10 signature events throughout the year including the largest dining experience in the Midlands, Dining on the Dam. LCVC is a fast-paced office with a small and energetic staff. We thrive on building a team that works cohesively. The Chamber is member and event focused. We pride ourselves on providing quality programs and events and giving our shareholders professional level experiences.

The content strategist will increase the awareness and visibility of the LCVC among shareholders, the community and area visitors through strategic execution of marketing plans and the development of compelling content across all communications channels.

Email cover letter and resume by 5 p.m. on August 28, 2023 to lcocsc@gmail.com, with the subject line Content Strategist position.

Essential Duties and Responsibilities

• Write/edit content for all print and digital publications, including quarterly digital magazine, e-newsletters, annual report, web content, FAQ’s, press releases, editorial articles, video/audio scripts, and other communications materials.
• Develop and execute multi-media content strategies for all LCVC events, programs and initiatives.
• Design and produce marketing materials including, but not limited to sales materials, visitors guide, social media content, print and digital ad creative, annual reports, radio scripts, etc.
• Create and manage social media content calendar, providing consistent engagement and responses to inquiries.
• Maintain brand standards across all marketing and communication material.
• Create and manage all website content; blogs, digital advertisements, event calendars, webform responses, shareholder business database, etc.
• Coordinate and execute audio and visual elements for all LCVC events
• Execute all media relations efforts: press releases, press conferences, scheduling interviews for LCVC President & CEO or shareholder businesses
• Attend LCVC and local community events, where applicable

Qualifications

• Bachelor’s Degree in communications, marketing or related discipline
• Minimum of 3-5 years of experience in marketing and communications
• Outstanding writer, storyteller and editor
• Print design experience and multimedia skills preferred
• Familiarity with AP Style and ability to adapt it to the organization as needed.
• Proven ability to work in a fast-paced environment and solve complex problems thoughtfully and under pressure.
• Excellent written and verbal communication skills
• Experience in email marketing (Constant Contact)
• Proficiency in Adobe Creative Suite
• Experience in WordPress
• Knowledge of social media trends and management tools
• Must be organized and task-oriented to meet deadlines
• Proficient computer skills, including Microsoft Office suite

Email cover letter and resume by 5 p.m. on August 28, 2023 to lcocsc@gmail.com, with the subject line Content Strategist position.